
Once you start getting results with the above-highlighted tricks, endeavor to improvise and scale-up by integrating newer tricks that will enable you to lure more customers into completing their purchases on your check out page. To ensure that this psychological trick works perfectly, strive to also put the offer on your check out page and urge them to act immediately or the time will run out. Without a sense of urgency, most of them will keep postponing their buying decisions. Your goal should be to create a sense of urgency among your potential customers for buying the discount code. Let’s be sincere who will turn down merchandise that comes without transportation costs? However, to get the most out of this great promotion trick, you should offer it for a limited period. You can create a sense of urgency by telling your visitors that the stock will only last for a few days.įree shipping is one of the secrets of e-commerce promotions that have always worked. In fact, a wide range of studies have proven that adding discount codes can further help you convince more customers to make purchases. The human mind is tuned to opt for things that might run out of stock soon. You can always use scarcity to create a buying agency.


This will reduce chances of losing your potential customers mid away and will go a long way in helping them stay on your page for long.
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To ensure that this doesn’t happen on your check out page, consider adding a current discount code that works. Another way to lure your customers to use discount codes is to re-direct them to your shop’s discount voucher page. Past studies indicate that 27 percent of customers tend to abandon carts to look for discount and promo codes.

Whether consumers chose to buy a product or not is generally a matter of minor psychological triggers.
